Capture 20.2 MP stills and full HD videos with the silver Canon PowerShot ELPH 350 HS Digital Camera. This compact point-and-shoot features a High-Sensitivity CMOS sensor and DIGIC 4+ image processor that combine to produce the Canon HS SYSTEM, which helps to improve the low-light shooting capabilities by extending the effective sensitivity levels while also reducing apparent noise for cleaner, clearer imagery. A built-in 12x optical zoom lens provides a 35mm-equivalent focal length range of 25-300mm, covering wide-angle to telephoto perspectives to suit working in a wide variety of shooting scenarios. Intelligent IS image stabilization benefits working in low-light conditions and with longer focal lengths by minimizing the appearance of camera shake based on eight different detected shooting styles. Furthermore, to benefit image-making, a range of shooting modes are also available to add creative expression and ensure true, consistent exposures regardless of the shooting situation.
Complementing the imaging traits of the camera is built-in Wi-Fi connectivity, which allows for the instant sharing of photos and videos to linked mobile devices, home computers, or directly to select social networking sites. Connection is simplified through the implementation of NFC technology, as well as a dedicated Mobile Device Connect Button to streamline the sharing process. Once linked, mobile devices can also be used to control and release the camera’s shutter.
20.2 MP CMOS Sensor and DIGIC 4+ Image Processor
The PowerShot Ixus 285 HS HS camera employs a 20.2-megapixel High-Sensitivity CMOS sensor, which delivers outstanding imaging performance and is optimized for use in compact cameras. Utilizing a sophisticated light-capturing design, it provides high sensitivity for improved high ISO capture with reduced noise. It is also designed to capture photos quickly, capable of rapidly capturing and moving image data to the processor, enabling faster continuous shooting and faster autofocus. The Canon DIGIC 4+ Image Processor powers the PowerShot Ixus 285HS HS camera’s functions and capabilities, including Hybrid Auto, Creative Shot, and Full HD video shooting. Its processing speed creates fast, responsive performance, for a shooting experience that’s easy and natural. The DIGIC 4+ Image Processor also enhances image quality in several ways. Processing of high ISO shots has been shortened by 60% compared to the DIGIC 4 Image Processor. This significantly reduces noise for brilliant color, smooth gradations, and fine detail even in low light. The processor also allows for the integration of electronic Dynamic IS. This system compensates for multiple motion types, effectively preventing angular blur, shift blur, and blur caused by parallel movement and tilt shift.
12x Optical Zoom Lens
An expansive 12x optical zoom lens provides a 35mm-equivalent focal length range of 25-300mm, covering wide-angle to telephoto perspectives to suit working in a wide variety of shooting situations. An Optical Image Stabilizer benefits this expansive zoom range by minimizing the appearance of camera shake to produce sharper imagery in dim light and with telephoto focal lengths.
Canon HS SYSTEM
The PowerShot Ixus 285 HS camera gives you the power to capture detailed, naturally lit images even in low light – reducing the need for flash and the occasionally unwelcome effects it produces. That’s because the camera’s 20.2-megapixel High-Sensitivity CMOS sensor works with the DIGIC 4+ Image Processor to create the Canon HS SYSTEM, specifically engineered for spectacular low-light performance. With the Canon HS SYSTEM, you’ll experience excellent tracking performance even in low light, and achieve high-quality still imagery at speeds up to ISO 3200; low-light shots are possible with minimal noise and maximum detail in highlight and shadow areas.
With Auto Zoom, the camera automatically determines the correct size and framing by detecting the number of subjects. The system also detects faces that are too small, then zooms in to the proper length. Auto Zoom is a great feature for spontaneous everyday shooting, and especially useful for times when someone else is using your camera.
Hybrid Auto records up to four seconds of video every time you shoot a still image, then automatically joins the clips and pictures into a video that captures the essence of special days: vacations, important occasions, or any time you’re shooting many shots in a day. Hybrid Auto automatically recognizes the scene and optimizes camera settings to capture the highest possible image quality. The resulting 720p HD video is properly exposed, crisp, and steady.
Smart AUTO automatically detects scenes by assessing various factors in both the background and the subject. Detected scenes are analyzed using 32 predefined shooting situations. The camera then makes optimal settings to ensure the best possible image capture, whether you’re shooting stills or video. Smart AUTO also includes Advanced Subject Detection, which allows the camera to detect and track non-human moving subjects like animals and vehicles. With Smart AUTO, all you have to do is frame your shot and capture away.
Full HD 1080p Movie Recording
Full HD 1920 x 1080p video recording is possible, and is easily accessible through the use of a dedicated movie record button.
Built-In Wi-Fi Connectivity with NFC
Built-in Wi-Fi connectivity enables transferring of photos and videos to mobile devices, home computers, and to select social networking sites. Linking Android devices to the camera is aided through the incorporation of NFC (Near Field Communication), which facilitates connection simply by tapping the two devices. Additionally, a dedicated Mobile Device Connect Button further establishes a simplified means for linking both iOS and Android devices.
When connected, the mobile device can also be used to remotely control and release the camera’s shutter from a distance, as well as display a live view image on the linked device’s screen.
The camera’s low-light shooting ability is further enhanced with the inclusion of Intelligent IS image stabilization, which applies different settings to best reduce the appearance of camera shake depending on the type of scene in which you are photographing.
Other Camera Features
A 3.0″ 461k-dot LCD monitor is available for live view monitoring, image playback, and menu navigation.
Hybrid Auto mode records quick video clips just prior to shooting still imagery and then compiles them together to form a unique highlight reel.
Creative Shot mode utilizes an original image’s composition, color, and lighting qualities in order to develop five new, unique images with an artistic flair.
Smart AUTO is an intelligent setting that works to select the proper camera settings based on 32 predefined shooting situations in order to render imagery clearly and consistently.
ECO Mode intelligently reduces your power consumption, aiding in producing longer battery life for more shooting.